how can we gift the spa experience at home?

The Brief

Long time client Sanctuary Spa approached us to create a year-round gifting range that captures the luxurious and tranquil essence of their spa experience. The packaging needed to exude opulence and sophistication, making each gift set the perfect choice for any occasion. 

Our Approach

There was once a real, physical Sanctuary Spa in Covent Garden, and now the brand is well known for promising a spa like experience at home. They see the home as the ‘new’ sanctuary. So, naturally we drew inspiration from the serene and indulgent nature of spa treatments, to craft a range that embodies elegance and relaxation. Sanctuary Spa wants you to feel special and spoiled, so we used rich, deep colours and intricate floral illustrations to convey a sense of calm and luxury, while high-quality materials and finishes enhance the tactile experience.

We wanted to ensure a satisfying unboxing experience, with a premium feeling structure, with matte textures and foil accents. 

The year-round gifting range is hugely popular within retailers like Boots and Superdrug and is a testimony to the strength of the brand.

Sanctuary Spa: Self care is you, in your home, in your sanctuary